Exploring the hottest trends in men’s underwear.

Although it’s an inner garment that no one will see, it feels fantastic to keep up with the latest underwear trends. Men’s underwear has evolved over the years from the conventional styles into a realm that celebrates comfort, style, and above all, confidence.

Fast forward to 2023, men’s underwear is an essential fashion asset, with equal importance to other outerwear. It’s no longer only a matter of ‘saving the jewels.’ Aside from comfort, breathability, and ease of washing, wearing trendy underwear attracts praise from onlookers, even if it’s your partner alone.

Here are some of the men’s underwear trends that ensure both, comfort and style.



A shorter version of the boxer briefs ensures you get more breathing and fabric for your things. The trunk’s main aim is to slip right under your clothes. This assures you they don’t reveal since they’re a tight fit. Their leg length is ideal for all sorts of pants, from jeans, chinos, shorts, or slim trouser. They’re the best to show your abs in. This is because their design has a lower waistband. They also cut off at the widest point of your legs, leaving an illusion of meaty legs.

Branded Waistbands

Underwear with prominent branded waistbands, often featuring the logo of the manufacturer, became a style statement.

Sports Underwear

Sporty and performance-oriented underwear with moisture-wicking properties and supportive designs are popular. Compression shorts and boxer briefs for sports and workouts are always in trend and in demand. If you’re hitting the gym, your underwear shouldn’t hold you back. You should go for that deep squat or the high jump without worries. Sports underwear allows you to do much more. They shouldn’t be part of the strain that comes with exercising. Sports underwear allows you to move freely and with your body instead of against it. For this reason, seamless menswear works best for sporting activities. This way, you can breathe, sweat comfortably, and build the muscles as you please.

G-strings and Sexy Underwear

If you’re interested in sexy underwear for men with a sexy or provocative look, you can find a range of options to suit your personal style and preferences. Sexy underwear for men can be made from a variety of materials, including silk, satin, lace, mesh, leather, and more. The choice of material can significantly impact the overall look and feel of the garment. There are different styles of men’s sexy underwear to choose from, including traditional G-strings with a single string running down the back, thong-style g-strings, and more revealing or exotic designs. Some men’s g-strings may include additional features like metal rings, studs, or other decorative elements to enhance their sexy appeal.

Mesh Underwear

Mesh underwear is the best lightweight innerwear for men. Their material makes it unique and your go-to for summer days. Also, they make the best sportswear for breathability if you’re into sports.

Bold Prints

While traditional white and black underwear remained popular, there was also a trend toward more vibrant colors and bold patterns, adding a touch of personality to men’s underwear. Injecting fun into life is essential, given the current stress levels worldwide. That’s why men and their partners are now opting for colorful undies with bold prints instead of the usual neutral ones. It’s also an excellent way of enhancing your assets, especially those designs that creatively use color to redefine the shape of your crotch.

Enhancing and Contouring Styles

Underwear styles designed to enhance and contour the male anatomy are gaining popularity for those seeking a more flattering fit. In 2023, there’s a shift to manufacturing innerwear to offer more support to the jewels. As such, you’ll come across undies with features like anti-chafing, mixture-wicking, and all-rounded adjustability.

Lounge and Sleepwear

Comfortable loungewear and sleepwear options that could double as underwear, like lounge shorts and jogger pants, are increasingly popular for at-home wear.

Silk Pajamas

Silk is known for its smooth, soft texture and breathability, making it a comfortable choice for sleepwear. Silk pajamas can help regulate body temperature, keeping you cool in warm weather and warm in cooler conditions. Silk pajamas are not only for sleeping. They can also be a stylish option for lounging at home, whether you’re watching TV, working from home, or just relaxing. Some men choose to wear silk pajamas for special occasions, like romantic getaways, or when they want to feel a bit more sexy.

Non-Binary and Gender-Fluid Designs

With a growing recognition and acceptance of non-binary and gender-fluid identities, the world of men’s underwear has embraced a range of designs that defy traditional gender labels. Brands are blurring the lines between “men’s” and “women’s” styles, offering underwear that appeals to a broader spectrum of gender identities. This trend allows individuals to express their authentic selves and embrace undergarments that align with their personal sense of style.